The design process included content, visual design styling, wireframes, design comps, and developer handoff.
Content & Sitemap
The site serves as an overview of the company and the types of positions they hire for, while their job listings were on a separate database on Workday. Our head writer wrote the new website, and I worked with her to create a sitemap and organize the content in a way that works for our target user.
There were some pages that the client wanted to repeat using, such as highlights on benefits and locations; we suggested dividing the pages further so that content was easier for find for the user. The site was also written to have a more informal, friendly tone and to help boost keyword search. The client had several videos they wanted incorporated throughout the site, so we determined the best places for those to go.
Wireframes & Design Comps
Wireframes were shared with both the client and the developer before we moved forward. Afterwards, I created visual design comps, then worked with the developer to create a custom theme on Wordpress.